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BizReport : August 19, 2011 Archive

August 19, 2011 Archive

Ecommerce | August 19, 2011

How one retail site is melding brand, content

With the rush of the holiday shopping season only a few weeks away, etailers the world over are looking for ways to create a more interactive experience for shoppers. Elle Tahari has unveiled their new look, which may give other retail brands ideas on how to incorporate rich media, content and a ful experience for shoppers heading into a potentially record-breaking shopping season. >>

Social Marketing | August 19, 2011

Bime: Students taking over Google+

Reports have been following the number of people signing up to Google+, but who are they and what do they do for a living? Data analysis company Bime has released an infographic illustrating a snapshot of who is using the social network today. >>

Social Marketing | August 19, 2011

Brands: Why you need unsolicited feedback

If you think handing out customer surveys are the only thing needed to learn what shoppers like or don't like about your product, store or event, think again. Yes, preconceived surveys are good to get baseline information but today brands need more than baseline. They need feedback that isn't influenced by the questions asked or unasked. >>

Internet | August 19, 2011

Go back to school and 'Learn With Google'

It's almost back-to-school time and, if you're up for a bit of extra learning, Google has launched a new site that provides learning material for those wanting to swat up on ways to grow business online. >>

Mobile Marketing | August 19, 2011

Nielsen: App use among Android users twice that of mobile web

Android users spend an hour each day using the mobile web and apps on their smartphones, according to the latest Nielsen Smartphone Analytics, but mostly apps. >>