Use of smartphones up 60%

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During the last quarter of 2010, 63.2 million Americans owned smartphones, found ComScore. That’s a significant growth of 60% from the same time last year.

Blackberry maker Research In Motion (RIM) still led the market, but saw its share of U.S. smartphone subscribers plummet from 37.3% in September 2010 to 31.6% by the end of 2010.

Apple and Android experienced the biggest growth during the last three months of 2010. Apple’s share of the market grew only slightly (0.7%) to 25%. However, the growth of Android surpassed Apple for the first time rising 7.3% to 27.7% market share.

Meanwhile, shares of the bottom two in the market – Microsoft and Palm – continue to fall with 8.4% and 3.7% of smartphone subscribers respectively.

According to data published this week by IDC, Apple retains its second-place position in global smartphone maker rankings. However, top Android vendors, such as Samsung and HTC, saw impressive growth.

“Android continues to gain by leaps and bounds, helping to drive the smartphone market,” said Ramon Llamas, senior research analyst with IDC’s Mobile Phone Technology and Trends team.

“It has become the cornerstone of multiple vendors’ smartphone strategies, and has quickly become a challenger to market leader Symbian.

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ABOUT THE AUTHOR

Kristina Knight-1
Kristina Knight, Journalist , BA
Content Writer & Editor
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Kristina Knight is a freelance writer with more than 15 years of experience writing on varied topics. Kristina’s focus for the past 10 years has been the small business, online marketing, and banking sectors, however, she keeps things interesting by writing about her experiences as an adoptive mom, parenting, and education issues. Kristina’s work has appeared with BizReport.com, NBC News, Soaps.com, DisasterNewsNetwork, and many more publications.