BizReport : January 7, 2011 Archive

January 7, 2011 Archive

Advertising | January 07, 2011

How creative can you get with video ads?

Online video continues to show strong growth in the US. As consumers time-shift their viewing or turn to the Internet for first-run programming, news clips and other content that trend is expected to continue. What can advertisers do to take advantage of the number of viewers? Create content that is entertaining, informative and drive traffic to their websites. >>

Ecommerce | January 07, 2011

Online retailers attempt to shield consumers from VAT hike

The recent hike in Value Added Tax in the U.K. could prove beneficial for online retailers, suggests the British Retail Consortium, and many plan to absorb the cost of the rise to shield consumers from price rises. >>

Research | January 07, 2011

What consumers hope for in 2011

It is January 2011, do you know what consumers are saying and expecting this year? Two new reports indicate that while slightly optimistic there are still areas of great worry among US consumers. From money worries and big government to health care and sustainability projects, consumers are talking about what they expect - and don't - from the New Year. >>