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BizReport : January 3, 2011 Archive

January 3, 2011 Archive

Ecommerce | January 03, 2011

Report: Consumers want more from ecommerce

In a year that saw more consumers than ever head online to purchase gifts, gift cards and other products, etailers may be surprised to find that not all consumers are happy. And that means not all etailers can be happy, either. According to ForeSee Results' new E-Retail Satisfaction Index online hubs such as Amazon, QVC and LLBean are doing a good job at making consumers happy. >>

Advertising | January 03, 2011

Forecast: 10% growth in online ad revenue this year

2011 is here and it looks to be a decent year for online marketers. According to S&P Equity Research, online ad revenue will increase by about 10% this year, that should push ad revenue to just over $28 billion in 2011. >>

Search Marketing | January 03, 2011

Facebook pushes search queries for second year

For the second straight year, search queries have been pushed by Facebook. What does that mean? As consumers head to search engines to find information they are, more often than not, looking for information on the leading social network in America. According to data from Experian/Hitwise the term 'facebook' was responsible for just over 2% of search engine queries. >>