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BizReport : Trends & Ideas archives : December 19, 2010

Social networking continues to attract older generations

While the youngsters of today are the most likely to use social networking, there is continued growth in the number of users at the other end of the age spectrum.

by Helen Leggatt

A new study from Pew Internet and American Life Project has found social network usage among those aged 55-64 has quadrupled since 2008 from 9% to 45%.

Similarly, the number of users age 74 and above has also soared rising from 4% in 2008 to today's 16%.

And don't think that those silver surfers are only hanging out on social networks, far from it according to Pew's Generations 2010 report. They found that the use of email, downloading podcasts, searching for health information and making online purchases was equally popular among all age groups.

A 103 year old woman from the U.K., Lillian Lowe, is currently the oldest Facebook user. According to reports she uses her iPad to keep in touch with her 7 grandchildren and 13 great-grandchildren.

Ivy Bean, also from the U.K., was previously the oldest Facebook user ever at 104 years of age.

Tags: elderly, social networking

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  • Haha, I thin they are just finding something to do to kill their time.



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