The best night bus ride home? – You have just been flash mobbed!
The campaign developed for two Danish national bus companies Arriva and Movia promoting a “Better Bus Ride” had previously featured a surprise party for a bus driver. This time the surprise party is for the passengers. The first flash mob – “Mukhtars birthday” launched in May, was already viewed 2.4 million times. Read here about the original campaign.
ABOUT THE AUTHOR
Kristina Knight, Journalist , BA
Content Writer & Editor
Kristina Knight is a freelance writer with more than 15 years of experience writing on varied topics. Kristina’s focus for the past 10 years has been the small business, online marketing, and banking sectors, however, she keeps things interesting by writing about her experiences as an adoptive mom, parenting, and education issues. Kristina’s work has appeared with BizReport.com, NBC News, Soaps.com, DisasterNewsNetwork, and many more publications.