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BizReport : October 19, 2010 Archive

October 19, 2010 Archive

Ecommerce | October 19, 2010

Cyber Monday goes global, consumers not fussed about Black Friday

You may only just have put away your summer shorts and tees but, believe it or not, the unofficial start of the festive shopping season is just around the corner. Are you ready for Cyber Monday? Or will you begin earlier on Black Friday? >>

Mobile Marketing | October 19, 2010

Teens let their fingers do the talking

Voice-calling is dropping among teens but texting sure isn't. Figures released by Nielsen found just how much message tapping the kids are engaging in - you'll be amazed. >>

Internet | October 19, 2010

What is the top topic of conversation online?

What is the most talked about topic of conversation on the Internet? You might think it's something geeky like I.T., or perhaps you believe gossip is on the tips of everyone's fingers. You'd be wrong. >>

Mobile Marketing | October 19, 2010

Study: Android CTRs lower than iPad, iPhone

When it comes to video, the mobile space is likely the next battlefield with Google's Android battling for supremacy over Apple's iPhone/iPad/iPod Touch devices. While Android units may have passed iPhone in sales, a new report indicates that from an advertising standpoint Apple devices are out-performing Droid devices. >>

Advertising | October 19, 2010

Study: 56 million Americans are 'off grid'

When it comes to video content, most brands believe television is the place to be. A new study finds that television may still reign supreme - for now - but that the online space is quickly heating up. The study found that 56 million American consumers, about 1/3 of the total online population in the country are 'off the grid' and watching the bulk of their content online. >>

Advertising | October 19, 2010

New online ad network mines data to deliver relevant ads

This week a new online advertising network launches which may help brands with the relevancy problem. Delivering ads which are relevant to a consumer at a specific time is one of the bigger challenges for advertisers. The new ad network, RadiumOne, minds social and intent data to push more relevant and targeted ads to consumers. >>