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BizReport : July 9, 2010 Archive

July 9, 2010 Archive

Blogs & Content | July 09, 2010

Tribune Media, Placecast partner for MatchAPI data

Less than six months into the marketplace and Placecast's location data platform is making new waves. Tribune Media Services has signed on to the platform to help provide accurate location based information for local businesses; Placecast's MatchAPI will clean location-based data for Tribune. The two are also partnering to give mobile app developers more options in the information provided through their apps. >>

Advertising | July 09, 2010

iAd brings in $1,400 in one day for developer

The Internet is buzzing with news of one Apple iPhone app developer's success generating revenue via iAds. While many applaud the iAd, others believe this is just a blip before the novelty wears off and fill rates rise. >>

Ecommerce | July 09, 2010

Yahoo taps Offerpal Media for alternative payments

Social gaming developers using Yahoo's Application Platform now have alternatives to cash or credit card based game monetization. The Internet brand has tapped Offerpal Media to power an alternative payments system which should give developers more option in the creation and deployment of social games, an increasingly big online pastime. >>

Ecommerce | July 09, 2010

Amazon launches grocery website in U.K.

Amazon is slowly expanding its grocery delivery service with the launch of its U.K. store coming just days after a launch in Germany. >>



Social Marketing | July 09, 2010

Survey: Small businesses find success with social networking

Does social networking have a role to play in the business-to-business world? Absolutely it does, according to new figures released by business workspace solutions firm Regus that show businesses large and small successfully using social networks to find and keep new business. >>

Research | July 09, 2010

Anchor Intel: Attempted click fraud up 26%

Although invalid traffic showed a significant decrease from Q1 to Q2 2010, attempted click fraud remained basically unchanged from quarter to quarter. Which means PPC marketers need to remain guarded in their campaigning. Especially since, year over year, the attempted click fraud rate increased by just over 25% according to the Anchor Intelligence Traffic Quality Report. >>