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BizReport : June 21, 2010 Archive

June 21, 2010 Archive

Ecommerce | June 21, 2010

NCR Corporation: Brits want converged retailing

New findings from the NCR Corporation, via a survey carried out in the U.K. by Buzzback Market Research, show British shoppers want to shop anytime, anyplace and anywhere - and they want social in the mix. >>

Advertising | June 21, 2010

New Facebook feature to make creating ads easy

Facebook aims to take the frustration out of creating advertisements on the social networking site and is testing a "Suggest An Ad" feature that automatically assembles an ad. >>

Advertising | June 21, 2010

Google creates umbrella brand for ad buying platforms

All of Google's ad initiatives have been lumped together under an umbrella brand to move the company further toward a one-stop-shop for all Google marketing activities. >>

Blogs & Content | June 21, 2010

Study: Online overtaking print in ad, readership races

When it comes to advertising most brands and marketers still consider television and newspaper to be the best options. That frame of mind needs to change according to a new report from comScore which indicates that more consumers are consuming newspaper content online than off. The good news? Many larger brands are already changing that frame of mind. >>



Social Marketing | June 21, 2010

Report: Twitter followers value varies

They say you can't judge a book by its cover. That, apparently, is true of Twitter followers as well. A new report from social media analytics group Sysomos indicates that some Twitter followers have value, some don't and sometimes the a non-valuable follower can actually hold value. >>