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BizReport : January 28, 2010 Archive

January 28, 2010 Archive

Ecommerce | January 28, 2010

Frozen Brits stay indoors and shop online

Britain's "Big Freeze" has forced many who were intending to shop on the High Street to log on and shop online, according to new research by GfK NOP. >>

Internet | January 28, 2010

Internet use in hotels rose significantly in 2009

The world's largest hospitality Internet network has this week released data showing that Internet use in hotels rose significantly during 2009. >>

Ecommerce | January 28, 2010

Report: Shopping habits run true online and offline

When it comes to shopping old habits die hard. And that means even online marketers need to take the 'old ways' into account. A new report from digital ad firm Eyeblaster sheds light on the trend. According to the report consumers' online shopping patterns mimic the habits of offline shoppers. >>

Blogs & Content | January 28, 2010

Study: Boomers consuming more media

Don't look to Millenials as the touchstone for how much time is spent online. According to a recent report from CPH Research baby boomers, those between age 42 and 64, are spending more time online and are least willing to give up Internet access. >>

Advertising | January 28, 2010

For health and beauty, the gamma's have it

Think targeting female 'influencers' is the way to engage female health and beauty product buyers? Think again. According to a recent Meredith Corporation survey health and beauty consumers are most likely to respond to gamma-women than influencer-women. >>