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BizReport : December 9, 2009 Archive

December 9, 2009 Archive

Mobile Marketing | December 09, 2009

Greystripe launches full-screen mobile ad units for Android

A new release from Greystripe may help mobile marketers better engage the rapidly expanding mobile marketplace. This morning the mobile brand advertising network released its first full-screen mobile advertising units, which can be used with Google's Android platform. >>

Email Marketing | December 09, 2009

Internet Marketing 101: How to improve email in 2010

Don't forget your white-hat messaging tactics in the New Year, email marketers. According to a new report from MessageLabs 2010 could see email marketers have even more trouble as spammers become smarter and start working even harder. If your email list knows how you operate from the beginning the chances they'll fall for a spammers tricks will shrink. >>

Social Marketing | December 09, 2009

RatePoint opens email to include social

As marketers look ahead to the New Year many are contemplating the addition of social marketing and hoping the social marketplace will improve the ROI of campaigns. A new offering from RatePoint, a customer service and online reputation management company, could help. The new platform quickly integrates email efforts into the social marketplaces of Facebook and Twitter, two of the hottest social properties in 2009. >>

Advertising | December 09, 2009

Two execs predict 2010 trends

Just a few weeks left before 2010 is officially the New Year. What can you marketers expect to improve? To continue to be sluggish? Two executives with Cross MediaWorks tell BizReport that the year should bring increased ad revenues and more content. >>