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BizReport : October 15, 2009 Archive

October 15, 2009 Archive

Trends & Ideas | October 15, 2009

Report tracks the rise of virtual goods in the U.S.

A comprehensive new report claims that U.S. consumers will spend more than $1 billion on virtual goods this year, rising to $1.6 billion in 2010, as the market grows thanks to social gaming. >>

Ecommerce | October 15, 2009

Survey: 92% say online shopping experience enhanced by real-time assistance

Online retailers need to consider live online help options to enhance the shopping experience, cut cart abandonment rates and increase loyalty, according to the results of a new survey from e-commerce solutions company, ATG. >>

Advertising | October 15, 2009

Digg Ads attracting higher-than-average CTRs

Earlier this year, Digg introduced a new ad format - Digg Ads - and this week executives claim that they have been a resounding success, with some advertisers seeing significantly higher than average click rates. >>

Email Marketing | October 15, 2009

Internet Marketing 101: What to look for in a malware attack

Are you and your customers really safe from the botnets delivering malware, from phishing attacks and other fraudsters? The fact is even with all of the preparation and protection in the world, a website can be hacked, an emailing list or browser hijacked. The key is to know as quickly as possible that something nefarious has been done and to correct it. >>

Social Marketing | October 15, 2009

Survey: Small businesses invading social space

A new survey from Internet2Go underlines a growing trend for small businesses - the social trend. The survey, in which Internet2Go sampled a segment of MerchantCircle's small business clients, found that 45% of small businesses are now socially active with profiles on Facebook and Twitter. >>

Advertising | October 15, 2009

SpotMixer partners with cable providers to give businesses video solutions

Attention local businesses: if you've been looking for an economical way to move into online marketing, a new partnership between video ad solution SpotMixer and cable providers Comcast and TimeWarner could be the solution. The partnership gives local businesses the ability to economically create and distribute online video ads, targeting to local consumers. >>