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BizReport : September 15, 2009 Archive

September 15, 2009 Archive

Internet | September 15, 2009

Don't overlook 404 error page design

There's one website element that is often overlooked by design teams and developers. It's a webpage that isn't promoted or linked to, unless in error, yet consumers get to see it all the same. It's the error 404 page and most are bland, server-generated offerings that can cause potential website visitors to turn on their heels. >>

Viral Marketing | September 15, 2009

The NPD Group: Gamers value word of mouth above flashy ads

The testimony of a friend or fellow gamer is a more effective driver of game sales than flashy magazine ads or discount coupons, according to a new survey from industry tracker The NPD Group. >>

Mobile Marketing | September 15, 2009

Ads on mobile Internet websites don't turn off visitors

There are three things that will keep mobile Internet users returning to your mobile website, according to the results of a new survey from InsightExpress Research. >>