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BizReport : August 24, 2009 Archive

August 24, 2009 Archive

Ecommerce | August 24, 2009

eMarketer predicts contraction in U.S. retail e-commerce sales

Retail e-commerce sales won't witness growth until next year, according to eMarketer's most recent U.S. forecast. >>

Advertising | August 24, 2009

Display ads - does size matter?

While there has been a tendency toward using larger, more intrusive ads of late, is bigger really better? Not necessarily, according to a new study by Dynamic Logic that looked at thousands of display ad campaigns over the last few years. >>

Advertising | August 24, 2009

ANA: Marketers beginning to spend again

Despite economists certainty that the US recession is nearly over, advertising agencies and businesses aren't biting. Although, there is good news to report for the past six months. According to the latest information from the Association of National Advertisers (ANA) marketers budget cuts have slowed and new projects are beginning to speed up. >>

Ecommerce | August 24, 2009

Tata platform offers DDoS detection

A new offering from Tata Communications could give online publishers and marketers better security when it comes to the online marketplace. Called Internet Clean Pipe, the platform offers DDOS protection, giving online businesses secure bandwidth in which to do business. >>

Search Marketing | August 24, 2009

ForeSee links customer satisfaction with search engine satisfaction

Everyone wants a happy customer but many customers leave websites unhappy for one reason or another. A new study from ForeSee Results links that unhappiness to search engines. According to the report brand loyalty can actually increase or decrease based on a customer's experience with a search engine. >>