BizReport : July 16, 2009 Archive

July 16, 2009 Archive

Ecommerce | July 16, 2009

Report: Shopping engines pushing quality traffic

If you're an etailer hoping to cash in on the hordes of online shoppers but are using more traditional advertising methods such as paid search or online display ads, you're probably missing the boat. According to a recent Channel Intelligence report comparison shopping engines are the place to be today. >>

Advertising | July 16, 2009

Burst Media, Anchor Intelligence partner against click fraud

A new partnership between two big names in the online marketplace should give both publishers and marketers a bit more peace of mind. This week Anchor Intelligence partnered with advertising representative Burst Media to fight click fraud. The partnership gives Burst members better access to site traffic quality and offers advertisers improved ad performance. >>

Research | July 16, 2009

Nielsen: Online video sees 34% increase

When it comes to video, the audience is eating it up. According to new research from The Nielsen Company, year on year online video streams increased by 34%. The report finds that unique viewers, total video streams, streams per viewer and time spent all saw dramatic increases from June 2008 to June 2009. >>