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BizReport : January 16, 2009 Archive

January 16, 2009 Archive

Social Marketing | January 16, 2009

Putting your business on Facebook - Part 2

What purpose will your Facebook fan page serve? Is your goal to disseminate information to your fans, to entertain or to engage them? It should not be any one of these - it should be all of them. >>

Research | January 16, 2009

Poll: Affluent Americans are online more

According to a recent Gallup Poll, affluent, educated Americans continue to spend the most time online. Nearly half of all American's report spending at least one hour each day online, a fact that marketers cannot ignore heading into 2009. >>

Ecommerce | January 16, 2009

Report: It's time to focus on satisfaction

Consumers aren't buying but marketers are still selling. What is the best way to reach consumers during a down economy? A new report says it is time that marketers begin focusing more on customer satisfaction. >>

Advertising | January 16, 2009

Krillion, Topix partner for in-stock notifications

The latest craze with online shoppers is researching online and buying in-store; going along with that notion is the fact that consumers want to know what merchants have in-stock, whether they are buying online or offline, at the moment they are researching. A new partnership between Krillion and news hub Topix could give etailers a boost when it comes to in-stock information. >>