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BizReport : December 12, 2008 Archive

December 12, 2008 Archive

Internet | December 12, 2008

Google losing online video market share

Online video views totaled 13.5 billion in October, up 45% over the same period last year, according to the latest figures from comScore's Video Metrix service. >>

Advertising | December 12, 2008

Ad clutter reduces ad effectiveness

Over half of Internet users surveyed by Burst Media had a low tolerance for web pages featuring more than two ads, and that 'ad clutter' is causing consumers to abandon sites altogether. >>

Ecommerce | December 12, 2008

Online shoppers putting bargains before online security

Online shoppers are putting their quest for a bargain before their online security, according to a new survey from BT Tradespace. >>

Email Marketing | December 12, 2008

Lyris launches HQ for Mobile

One year after LyrisHQ launched for email, the company is adding mobile functionality to the product. With the platform marketers can send one-off messages, schedule an entire campaign or sign up for recurring messages to be delivered to consumers' mobile devices. >>



Social Marketing | December 12, 2008

NetPop: Social Networks grow 93%

Social networking may be nearing the saturation point, but it still offers advertisers an interesting avenue. Because social networks are still growing substantially, marketers have the chance to fully engage the social audience. >>

Email Marketing | December 12, 2008

Goodmail combines video, email

Could the new trend in email marketing be video? With consumers logging on day after day to find new video clips they like, it could, and one email platform has found a way to insert video into email messages. Goodmail Systems has found a way to insert and play videos from an email messages. >>