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BizReport : November 11, 2008 Archive

November 11, 2008 Archive

Mobile Marketing | November 11, 2008

Forecast: Mobile messaging revenues to rise

Even though recession may be just around the corner, there's one communication channel that's set to experience continued growth over the next few years, according to a new forecast issued by market analysis firm ABI Research. >>

Research | November 11, 2008

Survey: LinkedIn members loaded, savvy networkers

Marketers looking to target professionals know how attractive users of the social network LinkedIn are but, until now, no demographic or psychographic data was available. >>

Viral Marketing | November 11, 2008

Keystream's SmartAd offers video alternative

Online video is adored by consumers but the ads supporting video streams aren't according to several reports. Researchers have found that consumers tune out the ads and only begin paying attention once their clip airs. Enter a new solution from Keystream called SmartAd. The Software-As-As-Service (SaaS) platform is available for broadcasters, video publishers and marketers. >>

Advertising | November 11, 2008

AdMeld prepares to launch new publisher platform

After an eight-month beta test phase, online advertising company AdMeld is preparing for the launch of their new program, said to help publishers maximize their online revenue simply. The platform works with digital advertising networks and advertising exchanges. >>

Research | November 11, 2008

Report: In tough times, consumers turn to financial websites

When times get tough, consumers cut back on non-essentials and turn in droves to financial websites. That is the word from a new comScore report, which shows an 800,000 visitor jump in traffic to the BBC News-Business website in September. >>