BizReport : July 11, 2008 Archive

July 11, 2008 Archive

Advertising | July 11, 2008

Can VideoEgg crack video advertising?

The quest to find the best ways to advertise to online video viewers continues with VideoEgg stepping up to the mark and injecting a bit of fun into online advertising. >>

Advertising | July 11, 2008

Do your ads cater to your overseas visitors?

U.S. websites have been doing little in the way of providing relevant advertising to their overseas visitors, potentially missing out on a great deal more ad revenue, reports the Wall Street Journal. >>

Research | July 11, 2008

Report: Canadians most likely to bank online

A new report from comScore indicates that Canadians are leading the way with online banking. While some marketers may not think this is relevant to online marketing, it is. With online banking being a relatively new endeavor, but one that many consumers are interested in, it indicates that Canadians are some of the first adopters. >>

Advertising | July 11, 2008

Halogen’s ad network to target affluent

A new advertising network could be the answer for brands seeking affluent consumers. Halogen Publishers has launched an online advertising network targeting affluent consumers. >>

Mobile Marketing | July 11, 2008

Bytemobile makes content available across mobile spectrum

Bytemobile has launched the new platform Web Fidelity. The platform optimizes the deliverability of content to mobile devices; by increasing deliverability of content, advertisers can be more certain that their ads are reaching the right consumers at the right time. >>