Search BizReport
News by Topic
Marketing
- Advertising
- Search Marketing
- Email Marketing
- Loyalty Marketing
- Mobile Marketing
- Social Marketing
- Viral Marketing
- Trends & Ideas
Beyond Marketing
BizReport : Search Marketing : June 11, 2008
Google expands Trends service
Marketers can now ascertain the relative popularity and seasonality of search terms thanks to an expansion of Google's Trends service.
Two years ago, Google launched Google Trends, a service set up to allow users assess the popularity of search terms according to geographic region, city or language.
The recent expansion of this service will allow users to export this numerical data into a spreadsheet for later comparison. This is particularly useful for marketers developing online strategies by giving an indication of consumer preferences, product popularity and seasonal trends.
Check out Google’s seasonal ice-cream analogy recently posted on their blog.
“Now Google is giving users the ability to search across terms in its database, instantly chart how they compare to other search terms, then export the underlying numerical data into a common spreadsheet format to compare with other data,” reports Reuters.
Tags: data analysis, search marketing
Subscribe to BizReport
Please enter your e-mail here:
Latest Headlines
- ExactTarget: Get email addresses while consumers shop
- A new use for online ads: Calculations
- OPA releases new ad units
- EA offers gaming ad advice
- Jivox adds map-targeting and creation tools to ad suite
- Ads for cheaper mobile plans?
- MerchantCircle offers city-centric coupons
- Catalyst: Googlers like Bing but won't remain loyal
Featured White Papers:

Social Media Marketing: 12 Essential Tips for Success
Learn how to effectively engage customer communities with a new, social marketing mix. >>
Featured Magazines:
Featured Research
- NEW! B-to-B Lead Generation Handbook
Special $200.00 discount for BizReport readers only!
Improve your results and the quality of your leads - download the full report right now.
Featured Financing Solution
- Small Business Loans Vs, Business Cash Advance
How can merchants access working capital quickly? A business cash advance offers small business owners fast financing based on credit card sales volume without the hassles normally associated with business bank loans or equipment leasing.