BizReport : May 27, 2008 Archive

May 27, 2008 Archive

E-commerce | May 27, 2008

Online retailers approach globalization with caution

Global expansion is the aim of most online retailers, but only a few have achieved it, according to a new report from JupiterResearch. >>

Research | May 27, 2008

Top executives turning to Internet

An in-depth study of America’s business elite has revealed they are increasingly turning to the Internet for news and information, especially on blogs and in podcasts or video. >>

E-commerce | May 27, 2008

Revenue Science reveals summer segments

Marketers can now target seasonal audiences thanks to Revenue Science’s recently announced behavioral targeting technology. >>

Research | May 27, 2008

Charities lackadaisical online

Research carried out by British firms nfpSynergy and MissionFish has found that U.K. charities aren’t keeping up with 21st century donors. >>

Research | May 27, 2008

The Digitally Savvy: Well heeled, well wheeled

According to new analysis from Scarborough Research, the “Digitally Savvy” across America dress well, drive luxury motors and have an above average household income. In a nutshell, they make great consumers. >>

Mobile Marketing | May 27, 2008

IBM: Consumers want mobile choices

Mobile may not be at the tipping point yet, but that point is getting closer. The difference could be made in the applications offered and the mobile choices consumers are given according to a recent IBM report. Researchers found that 80% of consumers want more choices in their mobile devices and connections. >>

Advertising | May 27, 2008

Unicast to provide rich media for Google's content network

Mark down a new advertising provider for Google's content network. Unicast, a leader in rich media advertising, has signed on to provide rich media, display ads for the network. Google's content network is a leader for advertising networks around the world. >>