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BizReport : May 15, 2008 Archive

May 15, 2008 Archive

Social Marketing | May 15, 2008

Report: Worldwide UGV revenue to surpass $1.1 billion

It seems more consumers create a blog or a social networking profile every day, still a new report from In-Stat indicates that ad revenue from user-generated content will grow at a surprising rate. Specifically, user-generated video content will lead the way. >>

Research | May 15, 2008

Online newspaper readers consume politics, jobs information

Marketers may receive a bigger boost from online newspaper ads by placing their ads on the right pages. Though this isn't a novel concept, many marketers aren't following the simple rule. How can you determine which pages get the most traffic? By doing your research. >>

Mobile Marketing | May 15, 2008

Survey: Rich Media Ads to reach $2.7 billion Euros

Online marketers can expect the rich media ad space on mobiles to continue growing over the next four years. According to a recent survey, rich media ads are expected to account for Euro $2.7 billion of the mobile ad spend by 2012. >>