BizReport : April 17, 2008 Archive

April 17, 2008 Archive

Trends & Ideas | April 17, 2008

Recruitment advertisers look to online video

Online recruitment advertising is becoming especially popular with job and employer-related websites, according to new research from Borrell Associates. >>

Research | April 17, 2008

Nielsen reports on U.S. Internet usage

New data from Nielsen reveals interesting data about America’s online population of over 200 million Internet users. >>

Advertising | April 17, 2008

Collective Media: Niche ad networks may fare better

Advertising networks aren't going anywhere. Especially if the ad network is narrowly targeting for a niche audience. According to the recent 2008 Ad Network Survey 60% of marketers will utilize an ad network in 2008 compared to 40% in 2007. >>

Advertising | April 17, 2008

MediaWhiz increases lead generation offerings

Marketers wanting more than an online advertising network may want to take a second look at MediaWhiz. The online advertising company recently acquired LeadROI, bettering their ability to monetize lead generation campaigns. >>

Advertising | April 17, 2008

Autobytel, DirectoryM partner for content

With more websites popping up everyday, it is becoming increasingly hard for consumers to find their way to the right sites at the right time. Enter a new partnership between Autobytel and DirectoryM, which helps consumers find the automotive information they are looking for quickly. >>