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BizReport : April 10, 2008 Archive
April 10, 2008 Archive
E-commerce | April 10, 2008
Teens take stock of spending
Even teens are cutting back on their spending. Piper Jaffray’s 15th semi-annual “Taking Stock With Teens” survey found that the amount teens spent on fashion dropped almost 20% YoY. >>
Research | April 10, 2008
NRF: Online retail sales to rise
The National Retail Federation has an optimistic outlook for online retail sales, expecting double figure growth in 2008 despite an overall drop in consumer spending. >>
Internet | April 10, 2008
Yahoo to test Google AdSense
Yahoo has frustrated Microsoft today by announcing a limited trial of Google’s AdSense for Search. Google ads will appear alongside Yahoo search results, albeit only for U.S. Internet users. >>
Research | April 10, 2008
Nielsen: Half of British aren't "high-speed" freaks
Online marketers may be interested to note that a recent report from Nielsen//Netratings found most Britons aren't logging on to the Internet via highest-speed connections. Only about one-third of consumers are utilizing the highest-speed connections (2Mb-8Mb). >>
Search Marketing | April 10, 2008
ChaCha enables voice-based mobile search
Forget about trying to compete in the super competitive search engine wars. One so-called "alternative" search engine is refocusing their efforts on the mobile web in an effort to gain a surer foothold in the market. Part of the change has been to enable voice-based mobile search. The voice-based model allows consumers to ask questions as if they were speaking to a friend. The questions are answers a few minutes later via text message. >>
Research | April 10, 2008
PicLens: Publishers can engage more with photos
Publishers looking for a better way to engage readers might take another look at the pictures included with their blog posts, news stories and RSS feeds. Rather than using small, captioned shots a new interface from CoolIris called PicLens allows pictures to be used full-screen. >>
Latest Headlines
- Are you prepared for an online reputation crisis?
- 7Search upgrades PPC offerings
- Does your target audience have high-speed Internet access?
- Borders.com brings bookstore buzz to Internet
- IAB releases revised ad unit and rich media guidelines
- What does your online reputation say about you?
- Creating a niche is key for social marketers
- Marketers to spend over $2 billion on affiliate marketing
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