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BizReport : April 4, 2008 Archive
April 4, 2008 Archive
Research | April 04, 2008
European companies top website effectiveness Index
Eight out of Bowen Craggs’ Index of corporate website effectiveness top 10 companies are European, with the top spot going to Siemens for the second year in a row. >>
Advertising | April 04, 2008
Nielsen: Online ad spend slows YoY in US
More marketers are logging on to the Internet but their spending has begun to slow. That, according to a recent Nielsen Company report, which shows that spending increased only 0.6% Year Over Year (YoY) from 2006 to 2007. >>
Law & Regulation | April 04, 2008
Fewer complaints of fraud, but losses up
Fewer Americans fell victim to Internet fraud in 2007, compared to 2006, but the total dollar loss increased, according to a recently released report from the Federal Bureau of Investigation. >>
Research | April 04, 2008
Survey: Half of US companies could go virtual
Thanks to the Internet many US businesses are considering going completely virtual in the near future. The biggest reason seems to be the incredible growth of ecommerce over the past few years. >>
E-commerce | April 04, 2008
MerchantCircle launches "Verified" program
Local search has been a booming category for online marketers for several months but many consumers still have questions about just who is behind those online businesses they click to from a search engine. A new platform from MerchantCircle could help consumers feel more at home with local businesses because it verifies the businesses found through a search query. >>
Latest Headlines
- Dynamic Logic: Consumers find pop-ups less painful
- Marketers to up viral video spending in 2009
- British online luxury shoppers resilient in face of credit crunch
- New platform could boost newspaper ad ROI
- Tech gift-guide combines advertising with reviews
- Coupons, Inc, Money Mailer partner to take coupons mobile
- MySpace launches MyAds
- Holiday email campaigns begin earlier
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