Target at-home chefs with kitchen-based ad network

The number of foodies, consumers very interested in gourmet foods, recipes, wines and the food industry, around the world grows every day. However, finding the right foodie at the right time can prove tough for many advertisers. Enter a new ad network which targets foodies where they live: online recipe and cooking websites.

by Kristina Knight

The vertical ad network, offered by Burst Media and CDKitchen.com, gives advertisers access to more than 20 food-oriented websites receiving more than 4 million unique users each month and delivering more than 23 million page views.

Advertisers have complete control over their campaigns within the network and regular reports to make adjustments as the campaign goes on. There are individual ad rates as well as sponsorship opportunities and programs.

Jarvis Coffin, CEO of Burst Media said, "Targeting by audience is as important as reach for today's advertisers, and branded content networks are driving that growth. We see the potential for CDKitchen Cooking Network to serve as a mecca for those passionate about all things food and an ideal place for brand advertisers to go to reach these desirable customers online."

The network offers advertisers access to the myriad websites within the CDKitchen Cooking Network with a single media buy.