BizReport : February 29, 2008 Archive

February 29, 2008 Archive

Research | February 29, 2008

comScore: UK rankings released

Travel and career websites saw the biggest increases in unique visitors in January, according to comScore’s recently released rankings of the U.K.'s largest and fastest-growing Internet properties and site categories. >>

Viral Marketing | February 29, 2008

Burst deploys in-banner video ads

Online marketers may want to pay special attention to a new offering from Burst Media. Along with rich media firm PointRoll, Burst has rolled out their video advertising channel which also includes the ability to launch video in banners. >>

Research | February 29, 2008

Is this the time to advertise on media sites?

As American's head deeper into this election year more and more consumers are logging on to news and media websites to stay up to date with primaries and election issues. According to a recent Hitwise report, traffic to US news and media sites increased by nearly one quarter during the third week of February. >>

Advertising | February 29, 2008

CheckM8 allows publishers ad control

Allowing online publishers to conceive of and create their own rich media campaigns is becoming a hot ticket for many ad providers. Publishers and marketers like having the control to create and change campaigns immediately. CheckM8's new platform is one of many which will allow online publishers greater control and access to their online campaigns. >>

Search Marketing | February 29, 2008

Yahoo: Minimum bid price changes

The minimum bid price for search ads on Yahoo is changing, according to a recent post on their Search Marketing blog. >>

Advertising | February 29, 2008

Microsoft boosts ad targeting with YaData deal

Microsoft has agreed to acquire an Israeli behavioral targeting and customer segmentation technology firm to improve its online advertising platform. >>