Get our RSS feed
Search BizReport
News by Topic
Marketing
- Advertising
- Search Marketing
- Email Marketing
- Loyalty Marketing
- Mobile Marketing
- Social Marketing
- Viral Marketing
- Trends & Ideas
Beyond Marketing
BizReport : February 4, 2008 Archive
February 4, 2008 Archive
E-commerce | February 04, 2008
E-tailing Group finds 11 exemplary e-tailers
The e-tailing Group has announced their latest list of top-ranked online merchants based on their ability to meet set customer service criteria. >>
Research | February 04, 2008
IMMI: Movie-goers consume more media
Look no farther than the local movie theater to find consumers who read, listen and watch for news. According to a recent Integrated Media Measurement, Inc. (IMMI) report, movie-goers consume more media (television and radio) than non-movie-goers. >>
Search Marketing | February 04, 2008
Click Forensics: Click Fraud up 16%
According to the latest report from Click Forensics, click fraud rose more than 16% in Q4 2007; that is an increase of more than 2% from Q4 2006 and a 0.4% increase of Q3 2007. Fraudulent traffic from botnets increased 15% over Q3 2007. >>
Research | February 04, 2008
Microsoft, Yahoo deal could change the face of the web
Late last week, Microsoft shocked the online world by bidding more than $44.5 billion for Yahoo, the Internet's second-largest search engine. The news has some other Internet properties fighting back and talking about antitrust issues. Before we get to that, let's take a deeper look at what the merge could mean. >>
Research | February 04, 2008
User reviews promote bookings
Online retailers should not shy away from integrating user generated reviews into their websites, as new data from the Hayes & Jarvis / TripAdvisor tie-up demonstrates. >>
Search Marketing | February 04, 2008
comScore's global search engine ranking
A recent comScore ranking of the top 10 global search engines found that it wasn’t Microsoft that came third to the behemoths Google and Yahoo, it was a Chinese-language search engine. >>
Latest Headlines
- Are you prepared for an online reputation crisis?
- 7Search upgrades PPC offerings
- Does your target audience have high-speed Internet access?
- Borders.com brings bookstore buzz to Internet
- IAB releases revised ad unit and rich media guidelines
- What does your online reputation say about you?
- Creating a niche is key for social marketers
- Marketers to spend over $2 billion on affiliate marketing
Featured White Papers:
Search Engine Optimization and Pay-Per-Click: A Holistic Approach
Learn how pay-per-click (PPC) and natural search engine optimization (SEO) can work hand in hand to help your business better connect with new customers. >>
12 SEO Campaign Killers
Learn what not to do when launching a Search Engine Optimization (SEO) campaign to attract more visitors, leads and sales. >>
Social Media Marketing: 12 Essential Tips for Success
Learn how to effectively engage customer communities with a new, social marketing mix. >>
Featured Magazines:
Successful Promotions
Shows you how effective imprinted promotional items can be for any kind of campaign. >>
Featured Research
- NEW! B-to-B Lead Generation Handbook
Special $200.00 discount for BizReport readers only!
Improve your results and the quality of your leads - download the full report right now.