BizReport : December 28, 2007 Archive

December 28, 2007 Archive

E-commerce | December 28, 2007

Online spending spikes during final holiday week

Having only a few days left to order gifts to arrive by Christmas day didn't stop shoppers from hitting the 'Net. Rather than hurrying off to the local mall, more shoppers logged on to the Internet to grab those last minute gifts. >>

Email Marketing | December 28, 2007

Study: 9 in 10 delivered emails are spam

Spam isn't just clogging up personal email inboxes any longer. According to the latest research from ProofPoint, 9 in 10 emails delivered to business email addresses in November were spam. Which means workers are spending more and more time with email than ever. >>

Viral Marketing | December 28, 2007

Study: Consumers are more engaged with online video

A recent study from the Simmons branch of Experian Research indicates that consumers pay more attention to video ads viewed online than ads that are viewed on television. Researchers found that people are 47% more engaged with ads seen online than on television. >>