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BizReport : December 13, 2007 Archive

December 13, 2007 Archive

Viral Marketing | December 13, 2007

Top 5 viral video ads of 2007

Viral video ads that make the grade can attract millions of viewers and generate a buzz that rockets around the online world. Here we list those that are considered the best viral video ads of 2007. >>

Ecommerce | December 13, 2007

Online shopper satisfaction levels up

Shoppers are more satisfied with their online holiday shopping experiences this year than they were in 2006, finds the latest ForeSee Results Holiday Retail Benchmark. >>

Search Marketing | December 13, 2007

Google continues to dominate search

With the holiday shopping season in full swing across the United States, more and more consumers are conducting searches to find those last few gifts. And most of them are turning to Google for their information. >>

Research | December 13, 2007

Why marketers should target newspaper readers

Marketers who want to tap in to the vast resources of a group of online users called Influencers may want to pay more attention to newspapers. That is because, according to a recent study from Millward Brown, readers of online newspapers are more like to influence the purchasing decisions of consumers >>

Mobile Marketing | December 13, 2007

MSN launches mobile display ads

Add another platform to the MSN network, a network trying to capture a larger part of the online advertising market. The company has launched both text and display ads for US mobile users. >>

Search Marketing | December 13, 2007

Top spots key to brand advertising

Until now, the effect of having your brand appear in the number one spot on Google has always been assumed to be a positive one. Kelowna-based Enquiro Research recent conducted a Google-commissioned study that supports that assumption. >>