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BizReport : November 19, 2007 Archive
November 19, 2007 Archive
Research | November 19, 2007
Optimize websites for choosy Christmas shoppers
Online shoppers are looking for more than the average online storefront, found a recent survey of U.S. adult Internet users. The shopper's age and the website features offered may influence their decision to buy. >>
Viral Marketing | November 19, 2007
Survey: Video creeping from niche to mainstream
More users seem to be logging on to watch video clips from their favorite television shows, user generated content clips or movie trailers. According to a recent study from Frank Magid Associates nearly 50% of the US population watches online video once each week. >>
Research | November 19, 2007
Teens research online, buy offline
Online marketers may be missing the boat with the teen set. According to a recent study from the Online Testing eXchange and eCrush, teens aren't buying online. >>
Mobile Marketing | November 19, 2007
M:Metrics to track mobile ads
Marketers looking for top of the line research for mobile campaigns will likely be interested in a new offering from M:Metrics. The mobile research firm is set to begin tracking mobile display ads. >>
Latest Headlines
- Internet TV viewership rises
- HP Labs questions effectiveness of viral marketing
- AdWords adds new geographic report
- MerchantCircle launches B2B solution for local marketers
- Report: Specific Media reaches more MVC's than competitors
- Study: Willingness to buy is most important factor
- Ipsos Mendelsohn: Use mobile to target rich
- Online social networking? What's that?
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