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BizReport : November 5, 2007 Archive

November 5, 2007 Archive

Social Marketing | November 05, 2007

MySpace to announce new ad platform

The MySpace business model continues to evolve, and today the social networking site is due to announce a new advertising platform to allow better targeting of MySpace members. >>

E-commerce | November 05, 2007

Youth to spend 10% more this holiday season

E-tailers may want to pay a bit more attention to the youth market in this upcoming holiday shopping season, and they shouldn't wait until the last minute. That is because according to a report from Youth Trends, youths will spend about 10% more this holiday season than in 2006. >>

Social Marketing | November 05, 2007

Facebook to unveil shopping service to its network

Users log on to social networks to make friends. Now those connections could impact how an etailer or product will fair online. That is because Facebook is set to unveil a shopping tab within its social network that would allow users to share product information and where they purchased products within the network. >>

E-commerce | November 05, 2007

Channel Intelligence, Shopping.com team for better user experience

For shoppers, finding the right product at the right time online can be an exercise in frustration. Items may be sold out, websites may be hard to navigate and a myriad of other problems may arise. Channel Intelligence and Shopping.com are teaming up to help shoppers better navigate the web, which could lead to better revenues for ecommerce hubs. >>

Research | November 05, 2007

Surveys put gift cards top of gift lists

A couple of recent surveys indicate that gift cards will be the favorite choice for consumers and retailers alike. >>


Featured White Papers:

Extraordinary Customer Service
Is Your Customer a Satisfied Customer? Learn the Best Practices For Improving the Customer Experience. >>

Search Engine Optimization and Pay-Per-Click: A Holistic Approach
Learn how pay-per-click (PPC) and natural search engine optimization (SEO) can work hand in hand to help your business better connect with new customers. >>

12 SEO Campaign Killers
Learn what not to do when launching a Search Engine Optimization (SEO) campaign to attract more visitors, leads and sales. >>

Social Media Marketing: 12 Essential Tips for Success
Learn how to effectively engage customer communities with a new, social marketing mix. >>

Featured Magazines:

Successful Promotions
Shows you how effective imprinted promotional items can be for any kind of campaign. >>

Direct
Covers every aspect of Direct marketing, including postal and regulatory issues, creative, lists, customer relationship management and database marketing. >>

Featured Research

  • Search Marketing Benchmark Guide 2008
    All new practical, fact-based search marketing data on what works and what doesn’t - essential for search marketing (PPC & SEO) budget planning.