BizReport : October 31, 2007 Archive

October 31, 2007 Archive

Research | October 31, 2007

Google ad revenue outstrips ITV1

Google’s Q3 advertising revenue, in the U.K., has overtaken that of a major British commercial television company. >>

Advertising | October 31, 2007

eXelate offers targeting exchange

Advertising exchanges are nothing new in the online marketing world, but a new service from eXelate is a little different. Rather than offering ads, they are offering delayed ads. >>

Advertising | October 31, 2007

Clearspring's Launchpad makes widgets simple

Widgets are becoming a huge force in online marketing. Now a new platform from Clearspring Technologies is said to make widget building simple and economical for online advertisers. >>

Research | October 31, 2007

Hitwise tool separates new from old visitors

There is another tool in the vistor-metric toolbox. This time metrics firm Hitwise has gotten in to the act, offering a new report that will separate New from Returning website visitors. >>

Advertising | October 31, 2007

Privacy advocates call for do-not-track list

Consumer-privacy advocates are holding a press conference tomorrow, just two days before the Federal Trade Commission holds a workshop dedicated to ad targeting and Internet privacy. >>