BizReport : October 26, 2007 Archive

October 26, 2007 Archive

Research | October 26, 2007

Social networkers and technology

A new report from Ipsos Insight reveals the make-up of a social networker in relation to technology ownership, digital entertainment, mobile and social networking. >>

Email Marketing | October 26, 2007

Email marketing continues to generate impressive ROI

Despite falling over the last couple of years, ROI from email marketing is still impressive. >>

Research | October 26, 2007

Compete: iPhone is changing online shopping

The iPhone is having an interesting effect on online behaviors, from shopping to interaction. According to a recent report from Compete, Inc., indicates that iPhone users are less likely to cross-shop for other phones and are more likely to be technologically savvy. >>

Email Marketing | October 26, 2007

How to improve email open rates

With more reports indicating that email open rates and click-through rates continue to drop, SubscriberMail has come up with a few guidelines that could help increase the open rates of your email campaigns. >>

Mobile Marketing | October 26, 2007

M:Metrics: mobile video audience to increase 8%

Mobile video could be the next rage among consumers according to a recent M:Metrics report. Researchers found that the first eight months of 2007 saw viral video increase 36%. >>