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BizReport : September 28, 2007 Archive

September 28, 2007 Archive

Research | September 28, 2007

Pew: Broadband gap will be hard to close

More users in the US are signing on to get broadband Internet every day. But according to recent research from the Pew Internet & American Life Project, the gap of those who have broadband access now and those who do not have broadband access will be hard to close over the coming years. >>

Research | September 28, 2007

Are shoppers leaving comparison sites behind?

A recent survey from UK-based Quidco indicates that shoppers are changing they way they shop online. One in three UK users have stopped using the sites altogether. Does that mean shopping comparison sites will soon be gone from the web? >>

Research | September 28, 2007

Should marketers go "green" to win consumers?

There have been many advertising campaigns launched in recent months that have focused on the environmental benefits of products. But a recent study from Ipsos Reid indicates that these "green" campaigns aren't winning consumers over. Is this a wasted effort? >>


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Social Media Marketing: 12 Essential Tips for Success
Learn how to effectively engage customer communities with a new, social marketing mix. >>

Featured Magazines:

Direct
Covers every aspect of Direct marketing, including postal and regulatory issues, creative, lists, customer relationship management and database marketing. >>

Featured Research

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