Search BizReport
News by Topic
Marketing
- Advertising
- Search Marketing
- Email Marketing
- Loyalty Marketing
- Mobile Marketing
- Social Marketing
- Viral Marketing
- Trends & Ideas
Beyond Marketing
BizReport : E-commerce : August 02, 2007
Amazon to enter web payment service arena?
Could it be that another web payment service is about to be launched joining similar services such as Google Checkout, PayPal and Bill Me Later?
A recent posting by Michael Arrington at TechCrunch tells readers to prepare for an announcement, either this week or next, from Amazon. That announcement, it’s speculated, will be about an impending extension of Amazon Payments in to a full-blown web payment service.
“We hear that for now at least this is a redirect service only, like Google Checkout,” writes Arrington. “Users will be redirected to Amazon’s servers to complete the payment and then returned to the original site.”
Amazon’s customer footprint, which stands in the tens of millions, plus its brand recognition, puts the company in a good position from which to reach many potential users, a majority of whom have already entrusted the website with their payment and financial details.
Meanwhile, PayPal has launched a new service called PayPal Pay Later. It enables online retailers to offer credit accounts to customers, something which previous research by PayPal had highlighted as an option popular with its customers.
Tags: Amazon, Google Checkout, PayPal, web-based payment service
Subscribe to BizReport
Latest Headlines
- CheckFree: Security no longer main barrier to online banking
- ANA: Marketers being asked to reduce marketing costs
- How to get more from email list generation
- Study: Advertising networks can accelerate online sales
- Russia's online audience is growing the fastest
- Online leisure travel market grows, bookings drop
- Pew identifies 4 news audience groups
- MuseWorx: Virtual OS for marketers launched
Featured White Papers:

Search Engine Optimization and Pay-Per-Click: A Holistic Approach
Learn how pay-per-click (PPC) and natural search engine optimization (SEO) can work hand in hand to help your business better connect with new customers. >>

12 SEO Campaign Killers
Learn what not to do when launching a Search Engine Optimization (SEO) campaign to attract more visitors, leads and sales. >>

Social Media Marketing: 12 Essential Tips for Success
Learn how to effectively engage customer communities with a new, social marketing mix. >>
Featured Magazines:

Featured Research
- NEW! B-to-B Lead Generation Handbook
Special $200.00 discount for BizReport readers only!
Improve your results and the quality of your leads - download the full report right now.
Comments
Well, the announcement is out. http://www.freshbooks.com/blog/2007/08/03/amazon-flexible-payment-service/
Posted by: Fresh Sunir on August 3, 2007 17:52