BizReport : August 17, 2007 Archive

August 17, 2007 Archive

Research | August 17, 2007

Survey finds consumers have begun holiday shopping

I don’t mean to nag, and I know it’s only August, but are you prepared for Christmas? A new survey has found that some shoppers have already started buying gifts both online and in-store. >>

Search Marketing | August 17, 2007

SEO being under-utilized by large online retailers

Even now, some of the largest online retailers are failing to recognize the importance of SEO in driving traffic and increasing sales, according to a new study. >>

Search Marketing | August 17, 2007

Outlook healthy for U.K. search engine marketing

e-consultancy has just released its 2007 Search Engine Marketing Buyer’s Guide and the forecasts are good for the sector. >>

Research | August 17, 2007

Study: Marketers may not be following up with users

A recent study series from KnowledgeStorm may be a bit confusing for marketers - and consumers. That, because the study indicates marketers think they are following up on initial contacts with users but users say they aren't being contacted by marketers for follow up calls. >>

Search Marketing | August 17, 2007

British IAB, DMA to create "best practices" for search marketers

Two professional marketing associations in Britain want help creating the first ever best practices charter for search marketers. The British Interactive Advertising Bureau (IAB) and Direct Marketers Association (DMA), neither of which is associated with the US associations of the same names, expect to have a thorough list by the end of the year. >>

Social Marketing | August 17, 2007

Bebo is growing fast in the U.K.

Social marketers may be surprised by the latest report on social networks from comScore. According to the report, Bebo was the most visited social network in the U.K. in July. More than 10 million users logged on in July. >>