News by Topic
- Search Marketing
- Email Marketing
- Loyalty Marketing
- Mobile Marketing
- Social Marketing
- Viral Marketing
- Trends & Ideas
- Internet Marketing 101
comScore: MSN searches increase 36%
Google may still be the dominant player in search, but a surprising showing from MSN is causing quite a stir this month. According to the most recent reports from comScore, MSN grew their search queries more than 36% between May and June.
comScore's qSearch analysis points out that more than 8 billion searches were performed in June and roughly 50% were made using Google, the number of MSN's searches took a chunk out of Google - and other search engines - market share.
This is most likely due to the release of MSN's Live Search Club. The club gives users rewards for using the engine throughout their time online.
MSN's queries reached 1.1 billion, about one-quarter of the searches performed by Google users. Meanwhile, Yahoo captured 25% of searches and Microsoft's search volume accounted for roughly 13% of the total search volume during the month. Ask.com accounted for about 5% of online searches and Time Warner Network accounted for just over 4%.
Google is by no means on the verge of losing their search engine ranking. However with the release of Yahoo's Panama platform, MSN's Live Search Club and Ask.com's upgrade of their search engine, other companies are beginning to work harder to capture more of the search market.
- Mobile Roundup: Mobile wallets upping the retail ante
- Report: US, UK users vulnerable because of passwords
- Study: Images linked to email success
- Millennial Media: Video increases engagement
- UK brands fail to improve customer service response rates
- 53% of marketers crave more customer data
- Mother's Day: Flowers a popular gift, but Mom wants tech
- UK: Online spending and deliveries break records
Featured White Papers
- Measure What Matters: Five Features to Enable Now On Google Analytics
Google Analytics is an excellent tool for gaining insights into user behavior and gathering data for site optimization. Unfortunately, in...
- A lot of what you know about email marketing could be wrong
There is a lot of email-marketing advice floating around out there. And, frankly, a lot of it is bad. Hunches...