AdSense to be integrated into Google Maps

Revenue from Google Maps will be made via AdSense, according to various reports out of Google’s recent Developer Days. Google plans to integrate their advertising platform with the map site enabling the push-pin graphics to become ads.

"There are people who provide good content on the map, and they want to monetise it," said Google software engineer Bo Majewski at the Sydney Developer Day. "This is the same model we have with regular AdSense."

A feature from Google called “Mapplets” will allow web developers to build applications and display content within Google Maps. The feature will allow content such as photos, pop-up windows or text to be shown when the user passes over a sponsored push-pin. If the user follows a link contained within the Mapplet, the developer receives a share of the revenue.

Google Map users will remain in control and have the ability to turn off sponsored ads in their applications, or limit the number of ads that are displayed.

Tags: AdSense, Google Maps, mapplets