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BizReport : May 17, 2007 Archive

May 17, 2007 Archive

Ecommerce | May 17, 2007

Coupons Inc. acquires Boodle.com

Coupons Inc. announced its acquisition of Consumer Networks LLC and its coupon service, Boodle.com. >>

Research | May 17, 2007

Silver surfer numbers increase online

According to new research from Hitwise UK, silver surfers will become the largest represented group online by the end of the year. >>

Advertising | May 17, 2007

Google patents in-game ad targeting methods

Just a few months after its purchase of Adscape Media, Google has filed a patent application detailing complex in-game ad targeting methods. >>

Mobile Marketing | May 17, 2007

Sprint brings VOD, real-time video to cells

Sprint subscribers will have more to watch on their cell phones soon. Disney, the parent company of the ABC network, has signed a deal with the cell provider to stream prime time programming to mobile phones. >>



Search Marketing | May 17, 2007

How social media can help organic search results

Creating interesting content and dispersing SEO keywords through marketing content pages are the first steps in increasing organic search results. No one is disputing that fact, but simply creating good content alone will not create the kind of search traffic that most online marketers need for their products and services. >>

Trends & Ideas | May 17, 2007

Podcasting a hit with young, male audiences

The early adopters of podcasting are a demographic that most marketers will want to latch onto. According to a recent comScore study young males are nearly twice as likely to download a podcast as young females. >>