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BizReport : May 3, 2007 Archive
May 3, 2007 Archive
Mobile Marketing | May 03, 2007
Mobile searchers rely on "Big Three"
Mobile users are taking traditional online hubs into the mobile space more often than using their mobile providers' platforms. That, according to a recent study from iCrossing. >>
Research | May 03, 2007
Q1 profits double for ValueClick
Despite concerns about privacy and lead generation issues, profits for online lead generation site ValueClick doubled in the first quarter of 2007. Q1 revenue came in at nearly $157 million; EBITDA was $41 million, up 50% from 2006. >>
Mobile Marketing | May 03, 2007
Microsoft announces acquisition of ScreenTonic
Microsoft has finally bagged a deal. This week the software giant agreed to purchase ScreenTonic, the European mobile phone advertising company. >>
Trends & Ideas | May 03, 2007
CitySearch rolls out "short vids"
Forget about standard display ads or the leaderboard, CitySearch is betting that Web 2.0 options will bring new advertisers to the fold. The city-based information hub is now offering short videos for advertisers wanting to make a local impact. The advertorial video platform allows local marketers to showcase their location and establisment quickly to users. >>
Research | May 03, 2007
Newspaper websites attract record numbers
Visits to online newspaper websites hit a record high in the first quarter of 2007, according to recent research from Nielsen//NetRatings for the Newspaper Association of America. >>
Research | May 03, 2007
On-demand TV is in demand in Europe
According to a new study by Motorola, almost half of Europeans watch television shows via the web. >>
Internet | May 03, 2007
Comcast partners with Yahoo in ad deal
Comcast and Yahoo have forged a multi-year partnership for online display and video ad services on Comcast.net. >>
Latest Headlines
- Holiday email campaigns begin earlier
- Google iPhone ads in beta
- Adgooroo: More search marketers turn to LiveSearch
- Report: Gift card buying, usage will change in 2008
- Nielsen partners to measure China's Internet usage
- Keynote Systems: Mobile websites need improvement
- More ad opportunities via Google
- Yahoo Web Analytics tool launched
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