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BizReport : Social Marketing : March 01, 2007


Video website top ten

It won’t surprise many to hear that YouTube, MySpace and Google Video are listed as within the top ten video sites for January, 2007. However, it may surprise some to hear that a relative newcomer is trouncing all others in the page views per session stakes.

by Helen Leggatt

YouTube and MySpace took first and second place in Compete.com’s latest video website research with YouTube having 98 percent more unique visitors and 165 percent more sessions than MySpace. YouTube now controls over 43 percent of the online video market, translating to 31.7 million unique visitors, two million more than in December, 2006.

Compete.com’s top ten list, in terms of number of sessions, is as follows:-

1. YouTube (43% video sites market share)
2. MySpace (16% video sites market share)
3. Google Video (11% video sites market share)
4. AOL Video (7% video sites market share)
5. MSN Video (4% video sites market share)
6. StupidVideos (3% video sites market share)
7. Yahoo! Video (3% video sites market share)
8. Break (2% video sites market share)
9. eBaum's World (2% video sites market share)
10. dailymotion (1% video sites market share).

The list comprises all the usual suspects until you get to the number six spot. It appears that recent upgrades by StupidVideos, owned by PureVideo Networks, has paid off. Not only has it muscled in to the top ten, but it has out-paced all its competitors in the views per session category. StupidVideos.com's massive count of 43 is 74 percent more than it’s second place rivals, Break.com and towers over YouTube’s 14.

Tags: Break.com, compete.com, market share, MySpace, StupidVideos.com, views per session, YouTube










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