BizReport : March 9, 2007 Archive

March 9, 2007 Archive

Mobile Marketing | March 09, 2007

Yahoo available on mobiles using Windows

Taiwan's High Tech Computer Corp. (HTC) and Yahoo have partnered to provide a new service to mobile users. HTC is the world's leading manufacturer of mobile phones using Windows Mobile software; the partnership will add Yahoo to the HTC phone models. >>

Social Marketing | March 09, 2007

Boomers show advertisers life after 50

Just seven months after launching their portal catering to the tastes of the baby boomer generation, Eons.com has proven itself as a viable online platform. >>

Advertising | March 09, 2007

"March Madness" takes advertisers online

Fans are headed to basketball arenas in droves in the U.S. and for the second year in a row, advertisers are headed online. With March Madness days away, the CBS network has almost sold out the online advertising slots for streaming broadcasts of the NCAA tournament games. >>

Viral Marketing | March 09, 2007

Logitech’s second viral game launched following success of initial release

Logitech has launched their second viral game, Jelly Jumper, after surpassing targets with their first viral game in December, 2006. >>

Mobile Marketing | March 09, 2007

Mobile internet ads more popular than text campaigns

Mobile internet usage is on the up, and a new survey finds that around a third of users would be prepared to view mobile web ads in exchange for free content. >>

Research | March 09, 2007

Websites are not meeting consumer expectations

Recent analysis of over 2,400 websites by a panel of industry experts has found innovative development lacking. >>