News by Topic
- Search Marketing
- Email Marketing
- Loyalty Marketing
- Mobile Marketing
- Social Marketing
- Viral Marketing
- Trends & Ideas
- Internet Marketing 101
WhitePages.com Search Results Get Personal
While searching for a person’s contact details is possible from most search engines, a new people search on WhitePages.com will return far more targeted and relevant results.
Drawing on public records databases, ZoomInfo and Microsoft’s Live Search index, WhitePages.com "people search" will return people-based or location-based results. ZoomInfo contains data on businesses and professionals.
Those listed will have the opportunity to keep their email addresses private, and those searching will not see any email address information until the person they contact replies to their email message.
“WhitePages.com has always been the trusted online source for searching, locating and contacting people,” said Max Bardon, president and CEO of WhitePages.com. “Our mission is to extend the value we provide to the millions of consumers we serve on a monthly basis, and the addition of email addresses and on-target Web content into our search results is the first of many steps we will take in the support of it.”
The upgrade to WhitePages.com is the first of several planned for 2007. The Kelsey Group estimate the $2 billion online people search market is growing at an annual rate of 25 percent, hardly surprising considering the rise in social networking and cross-platform communication.
- Study IDs how retailers can compete with Amazon
- Expert: How to determine if calls are leads or not
- Expert: Travel brands need responsive design
- Poor advertising among travel brands hinders data collection
- Unplug for your health and mental well-being, urges parenting website
- Questionable activity on social media turns consumers away from brands
- Study: Still a disconnect between data, growth
- Expert: How SMBs can be more productive
Featured White Papers
- The 5 Principles of Engagement Marketing
In this ebook, we define each of those five principles, and show you what an engagement marketing strategy truly looks...