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BizReport : January 23, 2007 Archive

January 23, 2007 Archive

Trends & Ideas | January 23, 2007

Conde Nast to Allow User Control of Ads

Will teen girls flip over the ability to choose their own advertising? That is what Conde Nast is betting on with the launch of Flip. The site is their answer to MySpace for teenage girls. The site goes live in February and will give users the ability to pick what ads are shown on their pages and in what form. >>

Search Marketing | January 23, 2007

Google Running Ads on Syndicated Music Videos

Watch Britney all day and Korn all night - if you find the right website. Google is expanding its test program of the video ad system to show online syndicated music videos from Sony and BMG music groups. >>

Social Marketing | January 23, 2007

Consumers Trade Privacy for Personalization?

The results from the 2006 ChoiceStream Personalization Survey are in, and you may be surprised with the results. According to respondents, 57% of consumers said they were willing to give up some privacy in return for a personalized online experience. >>

Search Marketing | January 23, 2007

Search Engines Clean Up

Don’t panic if you see your Yahoo page rank change, Yahoo Search recently underwent an index update. >>

Blogs & Content | January 23, 2007

Richter Scales MySpace Security

MySpace is drawing itself up against one of the world’s top three spammers. >>

Advertising | January 23, 2007 Stops Minors In Their Tracks

Not long after the Superbowl, Anheuser-Busch is set to launch a social networking site all of its own. >>