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BizReport : January 17, 2007 Archive

January 17, 2007 Archive

Search Marketing | January 17, 2007

Small Business Out of Search Ads?

Search advertising is expected to boom in 2007, but small and medium sized businesses may not be able to get in on the action. A new study indicates the bulk of search ads will go to larger companies and brands. >>

Trends & Ideas | January 17, 2007

Software Could Enable Links in Product Placements

Think about it. What if a user could click on a phone, a watch or another accessory while watching streaming video and be taken to a website that sells the product? Would it enhance sales? Almost certainly. Is it possible? It may be soon. >>

Research | January 17, 2007

Total Recall for Viral Video?

Perhaps not total recall, but a new study indicates viewers may have better recall for viral videos than was originally thought. Should that make online video a more substantial part of online advertising? >>

E-commerce | January 17, 2007

Have Internet, Will Travel

A report, on how online users in the UK will use the internet to plan and book their holiday travel, has been released. >>

E-commerce | January 17, 2007

Consumers Want More Cross-Channel Retailing

A recent survey in the U.S. gives an insight in to customer attitudes to multi-channel retailing. >>

Trends & Ideas | January 17, 2007

Netflix Streaming Movie Feature Announced

Netflix has announced a new online service that streams online movies, free, to subscribers' PC's. >>


Featured White Papers:

Search Engine Optimization and Pay-Per-Click: A Holistic Approach
Learn how pay-per-click (PPC) and natural search engine optimization (SEO) can work hand in hand to help your business better connect with new customers. >>

12 SEO Campaign Killers
Learn what not to do when launching a Search Engine Optimization (SEO) campaign to attract more visitors, leads and sales. >>

Social Media Marketing: 12 Essential Tips for Success
Learn how to effectively engage customer communities with a new, social marketing mix. >>

Featured Magazines:

Successful Promotions
Shows you how effective imprinted promotional items can be for any kind of campaign. >>

Direct
Covers every aspect of Direct marketing, including postal and regulatory issues, creative, lists, customer relationship management and database marketing. >>

Featured Research

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