December 15, 2006 Archive

Social Marketing | December 15, 2006

Study: CGM The Great Influencer

According to a new study, consumer-generated media – blogs, message boards and other online communities – is a great influencer of U.S. travel and automobile purchasing decisions. >>

Research | December 15, 2006

Study: Shoppers Log On At Work

According to new research figures, the vast majority of online shoppers continue to log on to shop from work. The highest volume shopping days are Monday and Tuesday; the highest volume shopping hour is 1pm Pacific, 4pm Eastern. >>

Advertising | December 15, 2006

Online Display Ads on the Increase

Financial services advertisers are still the big guns in online display ads, but the numbers are increasing for other sectors as well. In November more than 259 billion display ads were run online. >>

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