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BizReport : December 7, 2006 Archive
December 7, 2006 Archive
Research | December 07, 2006
Games, TV Lead Way For Mobile Entertainment
New research predicts mobile content use will explode starting in 2007, with mobile games and mobile television episodes pulling away from the current mobile favorite, music. >>
Research | December 07, 2006
AAAA Releases Bulletin On Click Fraud
The American Association of Advertising Agencies has released a member bulletin focusing on the basic tenants of click fraud. One issue talked about in the bulletin was the definition of click fraud. >>
Advertising | December 07, 2006
Study: Niche Ads Get More Attention
If you think simply buying a display ad on a popular website like MySpace is enough, think again. While ads on popular content sites do work, a new study indicates that ads on niche websites get more attention from users than ads placed on the most popular sites. >>
Advertising | December 07, 2006
ABCE Abandons Page Impression Metric
From January, 2007 ABC Electronic will use unique visitor statistics in place of page impressions. >>
Internet | December 07, 2006
Google, BSkyB in Broadband Alliance
Google teams up with BSkyB to provide broadband users with a UGC video platform, search services and email. >>
Latest Headlines
- Are you prepared for an online reputation crisis?
- 7Search upgrades PPC offerings
- Does your target audience have high-speed Internet access?
- Borders.com brings bookstore buzz to Internet
- IAB releases revised ad unit and rich media guidelines
- What does your online reputation say about you?
- Creating a niche is key for social marketers
- Marketers to spend over $2 billion on affiliate marketing
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